Tenacity

You could easily call me obsessive-compulsive.  But I prefer to think of myself as tenacious.  I like solving problems.  Give me an interesting problem and I may not eat or sleep or do anything else for a few days, but it will be solved.

Last week I found a CMS script (CMS = Content Management System) that was exactly what I had been looking for.  Inexpensive, easy to use, perfect.  Except that I could not make it work.  I downloaded a trial version and installed it on a test website, but I could NOT get it to save a web page correctly.

I emailed the company tech support three separate times looking for help, and got no response at all.  For over three days I spent every waking hour messing with the configuration files trying to get this product to work.  Well ok, I went to my job at WSU every day, but every night until midnight, every morning at 5:00am, I beat my head against this thing.

On the fourth day it occurred to me that I was going in circles – trying things I had already done – when suddenly a little light went off and I realized where I’d gone wrong.  Boom, it worked!  The software did exactly what I wanted it to, and all was right with the world.

If I had half a brain I probably would have dropped this effort after a day of mucking around.  Especially with no support coming from the company.  But it doesn’t seem to be in my nature to give up on something that I know should work.  There’s always a way…  If you can be tenacious enough, there’s always a way.

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Handmade

Simple is good.  Simple - as in clean, uncomplicated, reliable, fast, and good.

I build simple websites.  Handmade, home built, low-tech, simple websites.  It’s a conscious decision, and I don’t expect to change the way I do business.  A couple of my sites have very minimal Flash elements, but most are nothing but straight HTML and Javascript.  (With just a bit of PHP…)

I like that my websites always work.  I like that my sites are clean.  No typos, no bad links, no java errors.  I can’t say that I never screw up – but when bad code is brought to my attention it is fixed on the spot, immediately.

Most of all, I like that my websites are unique.  No canned designs.  Every site is different, built to reflect the business or organization that it represents.  Some of the designs are better than others, and I definitely get better as the years go by.  But my websites look handmade, and I see that as a good thing.

“Packaged” websites, either user-generated or vendor-supplied, tend to have a cookie cutter feel.  The number of available templates is minimal, and customization is limited.  I’ve even seen websites where a user published a canned software package with absolutely no content.  It might be functional, but it has nothing to say.

Handmade.  Simple, reliable, clean, affordable – with a personality.  I might not get rich doing it, but I’m proud of what I build.

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Unsupport

I recently began using VerticalResponse to manage my Newsletter emails that go out every so often.  I love their email editor, and they have great tools for tracking responses – number of emails opened, number of hyperlinks clicked, and so on.  But I had trouble with my first email getting trapped by way too many spam filters.

After looking in vain at the VerticalResponse knowledgebase for an hour, I sent an email to their tech support contact: “I’ve been searching your site for ways to keep my emails out of spam filters, but I find nothing.  Is there any documentation available?”

To their credit, they sent me response within 24 hours.  But the response ended with this: “The reason they are getting routed to the spam folders is because the recipient’s servers are routing your emails as such.”

I’m sorry to say that my intelligent response to their response was “Well duh…”  The reason your emails are trapped in the spam filter is that they’re being seen as spam.  “Well duh…”  For some reason I thought they could tell me how to form my Newsletter email so that it would not be seen as spam.

I read their best practices, and followed their directions for avoiding the spam filters.   The “From” line of my newsletter was my business name, I did not include sentences in ALL CAPS, and so on.  But when I ask them for help, I get a non-answer from their unsupport tech.  Argh…

You tell me if this looks like spam.  Here’s the online copy of my July Newsletter.

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Communication

I thought perhaps I had run out of things to say.  (I’m thinking that sounds a lot like “writer’s block.”)  But no, I have words and opinions to spare, so thus and therefore – I’m back.

I’ve been trying to understand my own silence, and I think it goes back to the reasons I started this blog in the first place.  First and foremost was to learn WordPress – easily the most most robust open source blog software out there.  I’ve done that.  I have no customers yet that are taking advantage of my knowledge (letting me install WordPress on their websites) but if they ever do, I’m ready.

My second reason was simply to put myself out there, mostly for myself.  To publish my words for the world to see, without ever caring whether or not the world sees them or not.  Talking to myself, but in a totally public venue.  I’ve done that too.  Quite spectacularly too, if I do say so myself.

So why the silence, why the self-imposed “block”?  My best guess is that it’s related to my frustration with the state of electronic communication.  Which yes, brings us back to Facebook.  Back to people’s modes of communication that lean towards instant electronic gratification – Facebook, Twitter, Instant Messaging and Cellphone Text-ing.  Communication modes that don’t force you to think too long or too hard about what you want to say – just say it and get on with your life.

While I think I understand the motivation, I must disagree with that approach.  I want to struggle with my thoughts and my words.  I want to work at saying what I mean clearly and concisely, in a manner that brings understanding to the reader and leaves no doubt as to my intent.

I like using blogs and emails to express myself.  They are the electronic equivalent of books and letters, and they force me to think about what I write before I write it.  Granted, there are blogs out there that look like no more than a collection of Tweets, and I’ve received emails that were less than fully considered.  But that doesn’t keep me from choosing my own words and my own thoughts with extreme care.

I’m back, and I will continue to communicate effectively, if only with myself.

Blog on!

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Facebook

I don’t understand people.  I like people (most people), and I get along well with them in small numbers.  But understand them?  Not so much…

The folks who run Facebook understand people.  They know how to pull them in, how to involve them, how to keep them interested.  This is something I have struggled with for years now, and I don’t seem to be any better at it now than I was 10 years ago.

I’ve added one page after another to my websites that require people to participate.  Most of the ideas have actually come from other people, and sometimes one or even two will take part, but the pages never actually “get off the ground.”  Usually they just fall flat, and wither away until I give up and pull the web page.

  • Surveys and Polls.  Zero, zip.  An online poll with one response is not worth a lot.
  • Forums.  I’ve tried these in a few different formats.  I can see that people read them, but only a very small number ever say anything, and then they disappear immediately.  I know that people have things to say, I just don’t know how to encourage them to say it out loud.
  • Customer Comments.  Do you like this service?  Is there anything you’d like to see added to this web site?  Zero, zip, nada…
  • Blogs.  Ok, this is only my second blog.  But it’s been running for two years now and while I know that people read it (a small number of people), I seem to be the only one that has anything to say.
  • Classified Ads.  I was actually asked to add this function to Visitpalouse.  That person posted one ad four years ago, and the page has sat vacant ever since.

The list goes on, but the results are always the same.  If I’m lucky, I get one or two responses, and then nothing.  I need to figure out how to get people interested, how to pull people in, or how to jump-start these pages.

I keep thinking that I should be able to learn from Facebook’s model.  But I’m a little clueless as to how I do that.  More research…  Or maybe I look for a way to tie these functions to Facebook.  A Facebook page for Netpalouse Web Services? I don’t know, that sounds pretty lame.  And yet Facebook is where all the people are.

Does anyone have any good ideas?  I’m open to suggestion, really.  Hello?  Hello?  Is anybody out there?

Posted in people | 2 Comments